Scheduled Webinars - February 2008


Profit from the rise in Mobile Search

Date and Time: Wednesday, February 6, 2008: 8 AM PST
Presented by:





Description:

When you want to find something on the Internet, then you search for it.  With the arrival of the internet on mobile phones, mobile search is shaping up to be a bigger opportunity than PC search.  But because the mobile phone has a different user experience, it presents different challenges.  Learn from the experts how you can tap into this new market opportunity, connect with your audience when you are closest to user intent, and measure your success.  You can even monetize the traffic to build a new revenue stream. Mobile operators now enable their consumers to search outside of the portal and find third party sites so make sure they find your mobile site. Moderator & Panelists: MODERATOR Anil Malhotra Bango Eden Zoller Principal Analyst Ovum Andy Bovingdon VP of Product Marketing Bango Neal Karasic Director of Product Management JumpTap What you'll learn: How quickly will mobile search grow What are mobile consumers searching for Why search on mobile is different How to make sure you are at the top of natural search results How to build a revenue stream and maximize your earning potential from paid search Precise targeting and accurate measure of  ROI